ABOUT ROZA

ROZA was founded by internationally recognized artist and fashion designer Roza Goneva, whose creative journey bridges the worlds of fine art and high fashion. Her paintings are part of permanent collections around the world, and her designs have graced major fashion shows. With the brand ROZA, she continues this dialogue between art and elegance, transforming her original artworks into collections of exquisite silk and cashmere scarves.

Each ROZA scarf is more than an accessory—it is a wearable artwork. Every design originates from one of Roza’s paintings and is carefully translated onto luxurious fabrics, combining artistry with craftsmanship. Designed in the USA and produced in Como, Italy, at one of the oldest and most esteemed textile mills, the scarves embody a union of modern creativity and timeless Italian tradition.

Roza’s artistic language is unmistakable. Her work draws inspiration from ancient frescoes, relics, and artifacts—from battered armor to the delicate wings of a butterfly. These motifs reappear across her canvases and scarf designs, reflecting an enduring fascination with strength, transformation, and the layered textures of history. Whether depicting a female warrior or a mythic symbol, her imagery carries a distinctive power and refinement.

The ROZA aesthetic is defined by an unwavering commitment to quality, individuality, and artistic integrity. Traditional accessory design is reimagined through Roza’s bold, expressive vision—creating new-found classics for the enlightened fashion warrior. Each piece is hand-finished in Italy from sustainably sourced, premium fabrics and produced in limited quantities, ensuring every ROZA scarf offers both luxury and exclusivity.

Created for the modern woman and man who value authenticity, comfort, and timeless style, ROZA scarves transcend trends and seasons. They invite you to experience art not just as something to admire, but as something to wear, to move with, and to make your own.

Welcome to the world of ROZA—where art becomes fashion, and every scarf tells a story.